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产品宣传 英语

  产品广告就是向客户群介绍产品的特征,推销产品的活动。产品广告的目的就是推销产品、提高销售额。产品广告一般采取降价、抽奖、广告等活动形式。

  We have won praise from customers.
  我们的产品深受顾客欢迎。

  Advertisement could help improve the popularity of our products.
  广告可改善我们产品的普及率。

  It is necessary to put our advertising on TV?
  有必要把我们的产品广告放电视上吗?

  What's the status of our advertising campaign?
  我们的广告进展的如何了?

  Our advertising expanse would be focus on the people who like to read news paper.
  我们的广告费重点在喜欢看报纸的人群。

  The advertising agency will work on some proposals of our advertisement.
  广告代理商将提出一些我们广告的方案。

  We should use the right marketing mix to reach the target market.
  我们应该用合适的销售组合来达到我们的市场目标。

  What do think it is the most effective means of advertising?
  你觉得哪种是有效的广告媒体?

  Not enough sales revenue has been generated.
  销售收入不足。

  Costumers like to see what the product looks like and how it works.
  消费者喜欢看到产品是什么样的,也喜欢看到产品的效果如何。

  The print media won't really show off our best healthy features.
  印刷媒体不能真正地展示我们产品主打的健康品牌。

产品宣传 英语
情景对话
  Peter:What do think it is the most effective means of advertising? Internet, TV or print?
  Randy:Actually what do you mean "effective"?Widest audience, or cost the least, or what?
  Peter:I mean what gives us more popularity of our products.
  Randy:According to the marketing data, TV is the most suitable one. But it is also expensive. And print media can't have that effect because they can't really see the quality of our products. What do you think?
  Peter:Well, first we all agree to kick radio, right?
  Randy:Sam said radio is a good choice, because most our customers are the seniors, and they are a large listening audience. But I said people like to see what the product looks like and how it works. Only TV is the best way. Do you agree?
  Peter:Well, so where do we go from here? TV?
  Randy:Actually, I think TV is good, but simply too expensive.
  Too much of our budget would be drained and not all that much sales revenue would be generated.
  Peter:Ok, any more option? Like I said, print media won't really show off our best healthy features.
  Randy:Ah, that's where we disagree. How about focusing on classified news paper only? That will make our features be seen and make the lowest cost.
  Peter:How many seniors 60 to 80 years old like to read newspaper?
  Randy:Surprisingly, the data shows about 100 million.
  Peter:That's it. Let's use choose the newspaper.

  皮特:你觉得什么是有效广告媒体?网络,电视还是印刷品?
  兰迪:你说有效指的是什么?广的观众,还是低成本,还是别的什么?
  皮特:根据市场调研数据,电视是的,但也是昂贵的。印刷媒体没那么有效因为人们看不到我们产品的质量。你觉得呢?
  皮特:嗯,那么我都同意去除电台媒体了?
  兰迪:萨姆说电台媒体是个好途径,因为我们大多的消费者是老年人,他们是电台的主流听众。但是我说人们不仅想看产品是什么样还要看产品效果怎么样。只有电视是的。你同意口马?
  皮特:那么我们从哪开始讨论?电视媒体?
  兰迪:实际上,我觉得电视媒体不错,但是太贵。预算支出太大,也没有产生太大的收益。
  皮特:好的,有别的选择吗。像我说的,印刷媒体真的体现不出产品主打健康的特征。
  兰迪:哈,这就是我们的异议所在。我们只关注报纸的分类广告,怎么样?同样可看到主打特征,成本也低。
  皮特:有多少60岁到80岁的老年人看报纸?
  兰迪:令人意外的是,数据显示大约1亿人。
  皮特:这就对了。让我们选择用报纸媒体吧。
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