400-800-8975

玫琳凯英语怎么说

玫琳凯・艾施是当今世界为数极少的对世界商业形态产生重要影响的企业家,也是一位伟大的商业女性,她不仅成功地建立了一个自己的商业王国,而且开创了妇女发展自己个人和事业的新天地,其成就堪与任何一位妇女解放运动领袖相媲美。那么,玫琳凯英语怎么说呢?
玫琳凯英语怎么说
About Mary Kay
关于玫琳凯
Mary Kay Ash, born Mary Kathlyn Wagner in Hot Wells, Harris County, Texas, was the daughter of Edward Alexander and Lula Vember Hastings Wagner. She attended Reagan High School in Houston, and graduated in 1934.
Ash married Ben Rogers at age 17. While her husband served in World War II, she sold books door-to-door. After her husband’s return in 1938, they divorced. Ash went to work for Stanley Home Products. Frustrated when passed over for a promotion in favor of a man that she had trained, Ash retired in 1963 and intended to write a book to assist women in business. The book turned into a business plan for her ideal company, and in September 1963, Mary Kay Ash and her second husband began Mary Kay Cosmetics with a $5,000 investment. Before the company could open its original storefront operation in Dallas, her second husband died, and her son, Richard Rogers, took his place. The store opened in 1963, but grew rapidly, particularly after Ash was interviewed for CBS’s 60 Minutes in 1979.
Ash was widely respected. She considered the Golden Rule the founding principle of Mary Kay Cosmetics, and the company’s marketing plan was designed to allow women to advance by helping others to succeed. She advocated “praising people to success” and her slogan “God first, family second, career third” expressed her insistence that the women in her company keep their lives in balance.
玫琳凯・艾施,本是一个普通得不能再普通的名字,能够作为世界知名的化妆品品牌而家喻户晓,最初只是源于一个平凡女人不平凡的梦想,没有玫瑰,没有香槟,没有衣香鬓影,更没有豪气干云,一切都开始于一位美国女性家庭厨房的餐桌旁――一个女人生活中最实际、最琐碎的地方。然而,四十多年前的1963年9月13日,就是在美国德克萨斯州达拉斯市这样一张普通家庭餐桌边长出的梦想藤蔓,从此牵动了这个世界上无数女人的心。
玫琳凯公司信奉“你要别人怎样对待你,你也要怎样对待别人”的黄金法则,更大力倡导“信念第一、家庭第二、事业第三”的生活优先次序。这种思想在玫琳凯的大力提倡下,随着她和她50万美容顾问的身影迅速传遍全世界。人们评论说,玫琳凯在销售她的化妆品的同时,也在销售她的工作哲学和生活哲学。其实玫琳凯更重要的贡献是以她的企业文化激励了千千万万的妇女,纷纷成为小型企业经营者。在她自创的管理风格下,她以不断的鼓励及物质报酬来提升妇女的自尊和自信。有杂志惊叹:玫琳凯所解放的妇女,比美国女权运动领袖格劳瑞娅・史戴能解放的还要多。但是玫琳凯不喜欢这种比较,她认为,妇女解放就是经济解放,再简单不过。
12 12 分享:

相关课程

发表评论

登录后才能评论,请登录后发表评论...
提交评论

最新文章