企业发展战略是对企业各种战略的统称，常见的商业管理课程如均将“企业发展战略”作为一项重要内容包括在内。韦博英语小编为你整理企业发展战略英文。
Brown : Let's get to something more concrete. I would like to know what Smartoys' shortterm goal is.
Nancy: Each year we make and adjust plans for next year. And in the process of making our strategic and short term plans we always ensure that they stick to the corporate vision.
Brown: Yes, goals are always inseparable from vision.
Nancy: In terms of marketing, our objective is to increase our market share in East Asiaup to 15% by the end of 2010. Corresponding to the increase in market share, we expect to generate net revenues of , 95 million compared to ,72 million in 2008. To achieve this goal,we will upgrade production capacity by 6 million pieces next year. We plan to continue to focus on its portfolio of traditional products for children of special needs. As our factories in China and Thailand are making progress in providing better working and living conditions, they will seek certification to SA8000 next year.
布朗:让我们再谈得具体点，我想知道你们公司近期的发展目标是什么。
南希:每年我们都会制定和调整下一年的计划。
在制定战略计划和近期计划时，我们总会确保它们与公司的发展前景保持一致。
布朗：确实如此，目标不能和前景相分离。
南希:在市场方面，我们的目标是在2010年底之前，将我们在东亚地区的市场占有率提高至15%。随着市场份额的加人，我们期待把净收入从2008年的7200万欧元增加到9500万欧元。为了实现这一目标，我们明年将进一步提高生产能力，比今年的产要多出600万件。我们计划继续致力于发展满足特殊儿童需要的传统产品。我们在中国和泰国的工厂正在不断地完善职工的工作和居住条件，明年这两家工厂将申请“社会责任标准”认证。
以上韦博英语小编为你整理企业发展战略英文。
